

Well boys, it’s not often you get a look in so we thought why not give you the low down on what’s what this season! Men’s fashion has taken a change of direction this Spring Summer going with a more laid back unstructured vibe. The colour palette sees a contrast between cool crisp colours against really strong colours with teal, baby blues and shades of turquoise at the forefront. Rest assured that check is still in (oh how we love a man in a fitted check shirt… oh.. sorry… think typing!), J.C. Rags (bottom) showing how to wear your check this season. As with women’s fashion grey also features heavily in men’s. The old days are here boys, shop for retro-classics like Argyles, tartans and cable knit cricket jumpers – think slim chino’s.


THE key trend for all this season is denim. Baring that in mind gentlemen look for anything 50′s inspired, this season we say goodbye 80′s hello 30′s, 40′s and 50′s! Revivalist look classic dark-rinse denim plus charred and battered finishes are all up there, basically a hero look minus hanging out in blazing buildings! BT2 stock a SERIOUS selection of denim and are always introducing new labels to their collection so make them your first port of call on the hunt for denim. This Lee denim shirt pictured is available at BT2 and Urban Outfitters. G-Star loose tapered jeans at various high street stores, we found these on Asos.com.
Military is still ok just go for older classic looks, plus green is another big colour this season, that and vibrant pimento red, canary yellow and grape tones!! To create the 50′s look chinos have been gently tapered this season, check out Franklin and Marshall for a great pair of palm green chinos at BT2 (label also stocked at Urban Outfitters). On the green theme see Balenciaga’s Spring/Summer ’10 (top left) almost old war style jacket, we found a high street version at BT2 by a new label to the store, J.C. Rags (top right). Let’s just hope that shoot was done in Movember! If green is not your thing check out French Connection‘s charcoal grey corporal jacket (image on intro).
Picking up a couple of the key items mentioned above will see you through the season in true style!


I love a man that can dress well!